And how we broke all Ads and Analytics data. Case study. So you probably know that some time ago we had problems with suspended Google Ads account. Finally, we unblocked it and started again working with our ads and promotion of foundation. But it takes us a long time to get it back. The whole…
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Have you ever seen so beautiful infographics on different websites? You probably thought that they were created by a graphic designer or professional. But the truth is different. It’s not so hard to create similar materials for your organization. You can do it by yourself and with some time achieve the same level as theirs.…
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Do you use any tool to analyze traffic and visits on your site? If not you should start. How will you know who is your guest, who reads your texts and observes your site? Without this information, you can’t get into the interests of your audience and get new visitors. Then you won’t see the…
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We don’t get any financial benefits from creating Jira tutorials. We only offer this program as one of the best project management tools. Nonprofit organizations can apply for Jira for free. While you start using Jira, you will quickly start noticing the words like “Agile” or “SCRUM”. But do you have to know by heart…
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As you know or not, to become a better SEO or marketing specialist you can use free SEO tools which will help you almost in everything. From searching for keywords (also your competitors) to improving your site and upgrading quality score. If you don’t feel confident in these areas, the programs will help you and…
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In every earlier Google Ads Tutorial, we have talked about “Keywords” but we hadn’t explained what exactly it is. Keywords are words or phrases which you can use to match adverts with search words. High-level keywords help you get to the suitable customers at the right time. As we talk about you can’t use single-word…
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In this step, you decide how much money you would like to spend on each campaign (remember that you have 10 000 dollars so it’s a lot of). You also write the first ads and create keywords thanks to them your ad will be showing. Remember that until nobody will click on your advert or…
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Policy Compliance Guide for Ads account Difference between Google Ads for commercial and Google Ads for nonprofits (Google Ad Grants) isn’t many. But they are very important and you have to follow them. If you don’t create content compatible with this requirements Google may block you. Then you couldn’t post, create adds and everything until…
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Google Ads won’t be enough to gain new customers if your page would look bad or be badly optimized. The website has to encourage and proving your professionalism, it should be customer-friendly and easy to navigate. Look what interesting tips we prepare for you. During waiting for approval from Google Nonprofits here is what you…
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A case study. Google Ad Grants are one of the best ways of promoting your non-profit organization. Just by signing in to this system you are getting the opportunity to use 10.000$ for Search Engine Marketing. Ten thousand dollars! Although using the whole amount becomes an incredibly difficult task – you can’t set the bid…
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